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Product Marketing Manager, Core Math

May 27, 2026

About AmplifyAmplify helps teachers bring delight and rigor to students every day. We have become a leader in K–12 literacy, biliteracy, math, and science by building inspiring teaching and learning experiences based on research. The Amplify Classroom platform combines curriculum, assessment, and supplemental learning into one coherent high-quality instructional system. A pioneer in education since 2000, Amplify has developed deep relationships in states and districts by partnering with educators to drive implementation quality and improved outcomes. Today, Amplify serves more than 18 million students and teachers across all 50 states and on six continents. For more information, visit <a href="http://amplify.com" target="_blank" rel="noopener noreferrer">Amplify.com</a>.The Product Marketing Manager, Core Math, plays a pivotal role on a fast-moving, cross-functional team, leading various product marketing initiatives to support our K–12 core math program, Amplify Desmos Math. This individual is data-driven, collaborative, and an excellent communicator (both verbal and written). The Product Marketing Manager views themselves as integral to the success of the product, sales, and marketing teams, and is energized by Amplify’s mission to positively impact the lives of millions of students.The ideal candidate thrives in a fast-paced environment and is skilled at prioritizing competing demands. They can seamlessly shift between strategic thinking and hands-on execution, managing product marketing for Amplify Desmos Math from start to finish.. The Product Marketing Manager will work closely with product, marketing, and sales teams and report to the Director, Core Math Product Marketing.Essential Responsibilities:Product Marketing and GTM Strategy: <ul><li>Execute go-to-market (GTM) planning and execution for new product launches and feature updates.</li><li>Collaborate with Product, Sales, and Marketing teams to ensure successful product adoption.</li><li>Identify strategic opportunities for the core math program, aligning tactics and strategies to achieve enterprise-level business goals.</li></ul>Product Positioning and Messaging:<ul><li>Develop messaging, positioning, tools, and materials that highlight the value of our product in a competitive market.</li><li>Ensure messaging consistency across all customer-facing touchpoints, including marketing and sales materials.</li></ul>Sales and Marketing Enablement:<ul><li>Create high-quality marketing materials, including case studies, white papers, webinars, and sales enablement tools.</li><li>Partner with the Content and Growth Marketing teams to strategize and execute campaigns that drive MQLs. </li><li>Support messaging on Amplify.com for the program by collaborating with the web team to optimize key pages for SEO and conversion. </li><li>Work closely with Sales to develop training, resources, and tools that support effective sales campaigns, adoptions, and implementations.</li></ul>Market and Customer Research:<ul><li>Participate in market research projects (e.g., surveys, conjoint studies, etc.) in partnership with the market research team to understand broader market dynamics. </li><li>Analyze industry trends, the competitive landscape, and customer insights to inform product positioning and sales/marketing strategies.</li><li>Develop a deep understanding of math education market dynamics and issues, becoming a market expert for the marketing, product, and sales teams</li><li>Act as an internal advocate for our buyers’ and customers’ interests, informing product strategy, sales strategy, and full-funnel marketing campaigns.</li></ul>Required Qualifications:<ul><li>Bachelor’s degree</li><li>3+ years of experience in product marketing</li><li>Proven ability to manage multiple projects simultaneously</li><li>Exceptional writing skills with a strong attention to detail (grammar, punctuation, phrasing, and structure)</li><li>Technical proficiency and experience with Google Suite</li><li>Self-directed and motivated, with the ability to work independently and collaboratively with a team</li></ul>Preferred Qualifications:<ul><li>Prior experience in education, EdTech, or education publishing</li><li>Proficiency with Adobe Creative Suite and Wordpress</li></ul>What we offer: Salary is only one component of the Amplify Total Rewards package, which includes a 401(k) plan, competitive health insurance and mental health options, basic life insurance, paid time off, parental leave, and access to best-in-class development programs. The gross salary range for this role is $90,000 - $100,000. This role is eligible to earn an annual discretionary bonus that rewards individual and company performance.Amplify is an Equal Opportunity Employer. Amplify makes employment decisions based on qualifications and merit, and does not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability status, veteran status, or any other legally protected characteristic or status.Amplify is committed to providing reasonable accommodations for qualified individuals with disabilities, including disabled veterans. If you have a disability and need an accommodation in connection with the application or hiring process, please email <a href="mailto:hiringaccommodations@amplify.com" target="_blank" rel="noopener noreferrer">hiringaccommodations@amplify.com</a>.. If you are selected for employment, a background check will be required. As required by state and local laws and district policies, you may be required to provide additional documentation, such as proof of vaccination, or submit to enhanced background screening, such as fingerprinting.Amplify is an E-Verify participant.

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...